Our division

Meat

We group together three animal productions: pork, poultry (standard and red label) and eggs. We produce and market processed butchery and charcuterie products. We have a trading activity in the poultry pavilion of the Rungis International Market.

Our Meat division in some key figures
0

employees

0

production, processing and trading sites

0

tonnes of products sold in 2024

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years of combined experience across the companies in the Meat division

Our activities

  • 2 trading companies that select local products from farmers committed to quality and the sustainability of their profession: Avigros and Reilhe Martin.
  • 3 cooked charcuterie companies, offering a wide and high-quality range. These businesses share the ambition to provide enjoyable charcuterie products aligned with societal expectations: Brient, Tallec, and Sibert-La Bresse.
  • 2 dry-cured charcuterie companies, with ancestral know-how, recognized for the authenticity of their recipes and the quality of their products: Salaisons du Mâconnais and Rochebillard & Blein.
  • 1 company specializing in prepared sausage and butcher products, renowned for craftsmanship comparable to that of an artisan butcher, its ability to innovate, and its constant pursuit of quality and excellence: Maître Jacques.
  • 1 company, La Maison des Charcutiers, brings together commercial, marketing, and support services.

Our strategy

Through its companies, Agrial’s Meat division aims to promote and develop animal production that respects the environment.

Sustainable development challenges are at the heart of our strategy. We support responsible supply chains that respect animal welfare and environmental standards.

Meeting consumer expectations is one of our major priorities.

Our goal is to provide high-quality meat, backed by certifications and labels.

Our expertise

Our activity covers the entire process, from meat production to processing.

We benefit from a vast network of farmer members whom we support every day to improve the quality of their production and adopt more sustainable practices.

Thanks to our various production sites, we are able to offer a wide range of products, including prepared butcher products, poultry, charcuterie, and much more.

We hold several certifications (Label Rouge, PDO, PGI, Organic, Porcristal, and other private specifications) that guarantee the quality of our production methods.

Our sustainable development commitments

« Dans nos fermes », a virtuous and co-operative approach..

It is above all the result of a collective effort between the farmer members of our Pork Farmer Organisation and the sales and marketing teams of the Charcuterie BU. The idea? To promote the mixed farming-livestock model by explaining its virtue, combining cereals, on-farm feed production and pig rearing.

The sector is also part of a progress plan based on animal welfare, agroecology and the supply of French proteins. Launched in 2021, this new, highly federative co-operative approach saw its commercial realisation in 2022, in response to the very high expectations of customers and consumers.

  • 13

    pork farmer members involved in the FAF ("Fabrique d'Aliments à la Ferme")

Sector
brands

Discover the brands of our Meat division, which offer poultry, processed meat and dry sausage products to millions of consumers every day.

See our brands
See also
Division
Apple & Beverage
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